Mankind’s blind pursuit of convenience and material comforts threaten to upset the fragile balance of co-existence and sustaining life on Earth, creating such problems as global warming and environmental destruction.

GAIA stands for “the living Earth.” J.E. Lovelock who participated in NASA’s Mars exploration program in the 1960s, proposed the idea of the Earth as a living, green organism where mankind and all living things live together in harmony. He used “Gaia,” the name of the goddess Earth (in Greek mythology), to describe this living organism (Earth).

SANYO is committed to listening to GAIA's voice and will endeavour to engage in activities that are beneficial to life and the Earth. As a testament to this, SANYO pledges to respond by developing products that are essential to life and the Earth. Our aim is to bequeath a beautiful Earth for future generations.

This is SANYO's Brand Vision - Think GAIA.

As a leading provider of Environment- and Energy-related products, SANYO seeks to harness its exclusive, unique technology and innovative creativity to deliver global solutions.

All for the Earth. All for life. All for GAIA.